Miami-based Nifty’s, Inc. announced the launch of the project’s website, which aims to unveil a non-fungible token (NFT) social platform focused on grabbing mainstream attention. The company also announced that it has raised $ 10 million in a seed round from well-known investors such as A&T Capital, Polychain Capital, Ethereal Ventures, Liberty City Ventures, Dapper Labs, Topps, Polaroid and Samsung Next.
Nifty’s partner at Warner Bros., launches Space Jam NFTs
The new NFT company Nifty’s announced the launch of the project website niftys.com on Monday and went on to say that the company has entered into a partnership with Warner Bros., the American multinational mass media and entertainment group. Nifty’s will be working with Warner Bros. on NFTs tied to the upcoming animated film “Space Jam” starring LeBron James and the Looney Tunes characters. In four days, “Space Jam: A New Legacy” will be in theaters and on HBO Max.
“We’re excited to partner with Nifty’s in this new avenue so that our audiences can interact with their favorite characters, connect with other fans, and enjoy our movies on and off the screen,” said Pam Lifford, President of Warner Bros. Global Brands and Experiences said in a statement. “Space Jam: A New Legacy is fun for everyone and it was important to us to offer the audience new and exciting ways to celebrate their fandom.”
According to the announcement, Warner Bros. will be distributing a single limited edition NFT to anyone who registers with Nifty’s and also visits the Space Jam NFT collections page. Warner Bros. says the NFTs will feature James from the Los Angeles Lakers and “Tune Squad” from Looney Tunes. The Space Jam: A New Legacy NFTs were produced by Palm NFT Studio, which uses advanced blockchain technology that claims to “reduce energy consumption by 99%”.
“The digital collectibles will include two-dimensional and three-dimensional versions with five rarity levels,” said the entertainment company and the Nifty announcement. “The awards are randomized and include all rarity levels, including the chance to receive one of ten legendary versions of each. Collectors can purchase additional NFTs individually for just $ 2.99, with a random assignment of character and rarity. “
“The speed and strength of our platform’s development is testament to the incredible talent of our team and was made possible by a group of investors who gave us the resources to achieve our goals,” said Jeff Marsilio, CEO and Co-Founder from Nifty’s during the announcement. “We’re excited to introduce Nifty’s to the world with exciting content from Warner Bros. and to open our community as an inviting home base for new and experienced explorers of the NFT universe.”
Warner Bros joins prominent brand names and enters the NFT industry
The Nifty’s announcement comes as NFTs remain in the spotlight and big brands and celebrities like Playboy, MLB, Mike Tyson, UFC, DeLorean Motor Company, TIME, USA Today have joined the NFT craze. David Lee, executive vice president of Samsung Electronics and head of VC company Samsung Next, believes the team behind Nifty’s will help shape future trends. “We were deeply impressed by what Nifty’s has developed in such a short space of time, and we can’t wait to see how they shape the future of NFT’s engagement,” concluded the President of Samsung Electronics.
Just recently, rumors started spreading across the internet that Warner Bros. was planning to sell both Mortal Kombats Netherrealm Studios and LEGO Dev TT Games. Warner Bros. is in the middle of a $ 43 billion merger and the company has been suspected of divesting intellectual property and subsidiaries. However, Warner Bros. denies claims of wanting to outsource Netherrealm Studios.
What do you think of Nifty’s partnership with Warner Bros.? Let us know what you think on this matter in the comments below.
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